Case Study: Eastman Kodak 2010 GUA
A cross-media strategy that makes effective use of the complementary strengths of print and web media can help turn an arena of marketing obstacles into a field of success, as this case study demonstrates:
If you use Adobe Create Suite 5 and do a lot of re-purposing from print to Flash, you may find these tips of interest:
Tip 1
It is now possible to export an InDesign CS5 file as a Flash authoring File (FLA). However, if you choose Flash CS 5′s new “Flash TLF Text” font format in the export settings, you may be disappointed with the results.
A cross-media strategy that makes effective use of the complementary strengths of print and web media can help turn an arena of marketing obstacles into a field of success, as this case study demonstrates:
WordPress is quickly becoming a popular platform for blog and CMS-based website development due to its flexibility and ease-of-use. While installing the platform is turnkey, the notion of moving or migrating a WordPress install from one domain to another can pose a sizable challenge. There are a number of other tutorials out there, but none seem to achieve a truly seamless WordPress duplication and migration workflow. Because of that, I put one together myself. I hope you find it helpful:
As designers, we use our paper books and references to choose what paper we are going to print our brochure/mailer/booklet/flyer/etc on. Writing, text, cover and bristol are all terms used to describe the basis weight of paper. The basis weight is determined by weighing 500 sheets of any grade of paper in the proper basic size. In other words, 500 sheets of 17 x 22 24 lb. writing paper will weigh 24 pounds.
So you think you read and proofread and proofed your project again and there is no way that there is something spelled wrong?
Then there is probably something wrong.
And that’s when a spellcheck program and a good friend or co-worker come in handy. You need another set of eyes to read over what you’re working on in addition to the computer’s internal dictionary. You can’t let a project you’ve toiled over for weeks or months be discredited because you have a misspelling in a headline.
Do you have a quantity and time restriction? Limited storage space? Tired of paying for overruns and make-ready? Want to pay for only what you need? Digital printing is for you.
322 N. River Street
East Dundee, IL 60118
847-836-6022
zgraphics.com
© Copyright Infinite Folio. All rights reserved.
Designed by FTL WordPress Themes by ImHosted Website Hosting